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Why do you blog?
Following on from yesterday’s post on the state of the blogosphere, here is an interesting infographic on bloggers’ primary motivations for blogging. Key Findings Self-expression and sharing expertise...
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Spamalot! Where does spam come from?
Why is spam called Spam? This term comes from a Monty Python skit here where a couple go into a restaurant, and the wife tries to get something other than Spam. In the background are a group of...
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Exploding Media Conference
Last week I attended the Mash 2011: Exploding Media conference in the Croke Park Conference Centre and I came home buzzing with new ideas and contacts. 20 speakers from Ireland and abroad came together...
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What’s your brand personality?
Let’s start off with a quick exercise – make a list of all the different personality traits you can think of and then pick three that best describe your nonprofit and/or which three you would like it...
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How to use your blog to project personality
So, did you come up with your 3 personality traits? Then you are all set for today’s lesson – how to use a blog to project your non-profit’s personality. You will hear me say again and again how much...
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Join me at Bloggers International
Building a successful blog takes know-how, strategy and effort. Having navigated my way through the early days of blogging by myself, I know just how much hard work this can be! So I am delighted to be...
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Are you missing out on this SEO tip?
Optimize Your Website Images Did you know that Google’s results rank images? But there’s a catch! Search engines cannot see images so you need to do a little work to optimize them. Use Alt Text...
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Top 5 Blog Posts of 2011
In the tradition of new year’s eve reviews, here is a list of the top five posts of 2011 on Social Media Marketing for Non-Profits, ranked according to most viewed. How do you monitor online...
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How to add a “Call to Action”to your blog
A call to action is an advertising and marketing concept, a request/direction to ‘do something’—often the next step that a consumer could take toward the purchase of a product or service....
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Social Media Marketing Year In Review
The WordPress.com stats helper monkeys prepared a 2012 annual report for this blog. Here’s an excerpt: 4,329 films were submitted to the 2012 Cannes Film Festival. This blog had 24,000 views in 2012....
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